“When you’re dealing with an investor who has no technical background, you still have to be able to explain your product so that they fully understand what they’re getting themselves into, whilst conveying the sense that you also know the technical details yourself. Which can be a fine line and a difficult balance.”
This is part of a series of interviews with science communicators about science communication. Today we are Speaking to… Eimear O’Carroll from Restored Hearing
Eimear O’Carroll is the co-founder of Restored Hearing, a start-up company that creates products to ease the suffering of those with tinnitus. I met Eimear at #ESOF2014, where she spoke on a panel called “Unconventional Science Innovators”. Her unconventional story was that she and a friend came up with their first product as part of a science fair whilst they were still in secondary school. After doing extremely well, they decided to start a company and sell their products. But this wasn’t quite as simple as it might have seemed. Starting a company needed a completely different mind-set to doing a science project, and it is something she is still (at the age of 23) trying to get her head around. Continue reading →
Jeff Howe, the man who co-coined the term “crowdsourcing” has had many adventures in science communication in his time. I managed to speak to him at the Citizen Cyberscience Summit in London yesterday, and in this interview we explore how he coined the term crowdsourcing, some of his multimedia teaching methods and his new book.
Jeff first used the word Crowdsourcing in a 2006 article in Wired: The rise of crowdsourcing. It was all about the disruptive elements, as well as promise of sourcing out to the crowd. His focus was on the democratisation of crafts that are usually the premise of professionals. Continue reading →